OVERVIEW

Public Relations practitioners use writing extensively in carrying out their functions.  Identifying the documents produced and used, and the skills required, as well as proceeding to acquire and sharpen them enhance the quality of documents for effective public relations.  This course will provide participants the opportunity of learning how to use writing to carry out their functions, and then consider how to enhance the usage.

OBJECTIVE

The objective of the course is to provide participants with the platform on which to share experiences on the use of the written word in the management of the corporate images of organisations.

 

OUTLINE

  • Overview of Global Best Practice in Writing and Presentation Skills
  • Public Relations and the Written Word
  • Types of Documents used in Public Relations
  • Effective Speech writing
  • Use of Language, Grammar, and Word Economy
  • Editing Techniques
  • Feature Articles and Documentaries
  • Writing Position Papers
  • Writing for Different Media and Audiences
  • Researching for Special Writing
  • Effective Presentation Types and Skills
  • Proof-reading
  • Packaging of Documents
  • Effective Use of ICT in Writing and Presentations

 

COURSE DETAILS:

Venue and Date

Lagos: 11th – 15th March, 15th – 19th April, 8th – 12th July, 14th – 18th October

London: 11th – 15th November

Nasarawa: 3rd – 7th June, Nasarawa     

Abuja: 16th – 20th September   

Uyo: 19th – 23rd February                         

Course Fee: N700,000

        $5,700

Duration: 1 Week